Community driven sites such as membership sites are not a novelty. They have been around for some time, becoming so successful that they are an industry on their own. Facebook, MySpace, Wikipedia, Squidoo, Doshdosh, Reddit, Digg... these are just a few of the sites that have benefited from the collaboration and participation of online communities. If you've been thinking of creating your own internet marketing community driven sites, this is the best time to do it. Here are 8 reasons for building your own:
1. Proven income-earning model
Community driven sites are tested and proven platforms that have real income-earning potential. They are not experimental nor are they unheard-of methods. Many internet marketers before you have tried them, launched them and made money from them. In fact, they continue to do so, which explains why membership sites continue to proliferate.
2. Potential for excellent profits
If you design it as an unabashed commercial site, your community driven site can be a real money-maker. Consider dating and romance sites, for example. When they first appeared in the 90s, some segment of the market felt uncomfortable about meeting strangers online. These days, they are some of the biggest draws in the industry, raking in millions of dollars in membership fees annually.
And it's not limited to dating sites alone. Many internet marketers are using community driven sites to earn excellent income offering content, advice, consultancy, reviews, products, etc. If it's well-crafted and offers valuable service that people can't get anywhere else, they won't mind paying you... say, or or a month just to obtain it.
3. Outlet for your hobbies and special interests
Whether it's software, music, games, romance and dating, off-Broadway plays, the Grateful Dead quotations or silent film era stars, there's room for your interests and preferences in community driven sites. No matter how unique, out of place or strange, you could put it online and with enough promotion and marketing to back it up, someone is bound to find it and rally likeminded people behind it.
Community driven sites, when well-designed, are by nature niche-driven sites and when there are millions of people with millions of interests surfing online, the possibility and potential of your site is just too tangible to waste. And yes, remember that interest in underground comicbooks you had in middleschool that got you beaten up by the class bully? Someone, somewhere in the country or the next continent just might like it, too.
4. Potential for gainful information
If your idea of a heavenly job is having access to an endless stream of information, news, gossip, legends, myths and beliefs, then that's reason enough for building a community driven site. Whether it's commercial, a trivial pursuit or a genuine thirst for knowledge, you could use your goal and bring together a group of people to start creating a repository of information - regardless of how valuable or trivial it is.
5. Exclusive membership
The snob factor may be rearing its ugly head but a niche is a niche. This is why membership sites have such appeal. You could, for example, bring together people who have the same unique interests as you. If you have an interest in a particular field and have a difficulty finding other people who like the same thing, start a membership site. You not only find out who they are, you get to earn a nice income from it as well, particularly if you're running it to supplement your internet marketing business.
6. Cater to a specific industry or niche
Interested in a dying field or industry? Why not stoke the fires and rekindle a dormant concern? Or maybe there's a particular field you want to cater to. Whatever it is - ladies who lunch, retirees who play video games, women who race dirt bikes or teenagers who are starting to build their business empire this early - you could build a community driven site to let them know that there is a place online where they can meet.
7. Limited marketing
Membership sites in internet marketing don't demand an expansive promotional plan. Since you have a specific group of people to cater to, you only need to design your marketing around that niche. No need to be more creative than you are. Better yet, you know how to reel them in, since you know the niche so well.
8. Raise social consciousness
While you're at it, why not try to change the world a little bit? Another great reason for building community driven sites in internet marketing is to raise awareness for a good cause - the environment, animal and human rights, genetically altered food, cheap medicines, poverty, corruption, discrimination, etc. You not only provide other people with more reasons to fight for something, you also leave behind something good in your wake. Not only that, it's rather uncommon in internet marketing to promote a good cause. Why not be one of the pioneers?
For more information on internet marketing for beginners please visit:
http://www.thebiginternetmarketinggame.com/membershipsites.html
http://www.thebiginternetmarketinggame.com
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